Wayside Cookies
Brand Identity, Digital Design, Advertising
Wayside Cookies is a brand identity project rooted in personal history and emotional storytelling. Created for my senior seminar, the brand pays tribute to my late grandmother and the Wayside Baptist Church in Florence, South Carolina. To bring her spirit into the work, I designed a Rubber Hose–inspired mascot that echoes her love for classic cartoons.
Wayside Cookies is a brand identity project rooted in personal history and emotional storytelling. Created for my senior seminar, the brand pays tribute to my late grandmother and the Wayside Baptist Church in Florence, South Carolina. To bring her spirit into the work, I designed a Rubber Hose–inspired mascot that echoes her love for classic cartoons.